The Question You Often Hear
As solopreneurs, there are a couple of situations where you will need to deliver your 30-second commercial – or Elevator Speech as it is often called. You may be asked to introduce yourself at a networking event. And then there is that casual meeting where someone asks you “What do you do?” Of course, you want your response to be short, clearly explain what you do, and interesting to the listener. But you also want it to engage the other person(s). Let’s look at a sample elevator speech.