About Passwords

Easy Password
Are you still using one or two passwords for all your online activity?  This article will explore all you need to know about Passwords.  We are all aware of Black Hat activities online because at one time or another we have all been a victim.  Our credit cards have been compromised; our e-mail contacts have been used; our social media accounts have been misused.  But in this day and age, it does not make sense for us to decide to do no on-line banking and avoid sites that require registration.  Doing business online has become almost unavoidable.

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All About Virtual Assistants

Outsourcing
Many solopreneurs work the way they do because they want total control over all aspects of their business (See Gerber’s business roles – Manager, Entrepreneur & Technician).  But many of us cover all these roles because we love the challenge and the variety they entail.  Then at some point, we realize that this no longer makes good business sense and we look for help that is manageable and affordable.  All About Virtual Assistants (VA) is provided to give you an overview that should help you decide whether it’s your time to hire one. 

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Spruce Up Your Profiles

Facebook Logo
A thorough review of your online presence may tell you it’s time to spruce up your profiles.
Last week I participated in a great Wealthy Affiliate Friday night webinar by Jay Neill.  The topic over the next month will be “A Facebook Ad Case Study“.  We got started with the basics of Building a Quality Fan Page.  When the webinar was over, I thought I should check out my Business Page to see if I had had all the basics covered.

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What Do Citations Do?

Directory
A recent Moz post defined citations as “mentions of your business name and address on other webpages – even if there is no link to your website.”  What do citations do?  They serve the purpose of validating that the business is real and are a key component of online rankings.
Solopreneurs need to consider the best places to list their business as part of their marketing plan so that they get this ranking juice.  They also need to provide business details so that online searchers know who they are and what they do AND they must provide a link back to their website wherever possible.

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Appointment Scheduling for Solopreneurs

Google Calendar
As solopreneurs, we need to reduce the time required to schedule appointments as much as possible, for this is not billable time.   Using e-mails and phone calls back and forth is very time-consuming.   What options do we have for appointment scheduling for solopreneurs?
We can:
  • make/take appointments ourselves
  • use an auto-scheduling program
  • hire a Virtual Assistant (VA) to manage them
Our goal must be efficiency for the business owner and respect for others’ time.

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