- Keep pace with general standards and trends;
- Expand our knowledge base to include the research that is available continually;
- Develop new skills because technology is changing constantly;
- Demonstrate that we are professional in our business approach.
Here’s My Strategy As An Example :
- Make social media activity count. Follow 3 types of webinar presentations
- expands awareness of productivity – Steve Dotto’s DottoTech If you subscribe to his channel, you can choose to receive a notification whenever he posts anything new
- expands knowledge of technology – for mobile skills – Geeks On Tour and for Google tools Teacher Tech
- expands knowledge of marketing trends – Weekly Saturday Morning Marketing Smarties – Note: Roland Takaoka, the moderator of this has passed on)
- Subscribe to 2 newsletters that expand on trends and provide inspiration – Social Media Examiner and Chris Brogan
- Use downtime to read books that expand my knowledge in my own field – One book per month – The Integral Enneagram, E-Myth Mastery Sunday is my day away from the computer.
- Take one course per year that expands on skills – Allocate one specific chunk of time for this – Wealthy Affiliate, 30 Days to a Better YouTube Channel
- Attend one conference per year that will expose you to new trends and leaders in their field – Social Media Camp
How much time do you devote to Professional Development? There are 3 possibilities:
- Not enough/no time at all. This means that your business can fall behind before you know it.
- Some activity weekly. This needs to be planned and specific.
- Way too much time – We get so easily distracted by the volume of stuff coming our way that we need to put in some controls.
Mindset Monday Challenge
This Mindset Monday post is presented especially for solopreneurs
by LowellAnn Fuglsang, Business and Career Coach
In my workstyle-lifestyle coaching work I love helping solopreneurs find direction, stay motivated and build systems that both support and promote their business. One support that I like to emphasize for them is the Google experience. Two great places to begin are my Weekly Being Your Own CEO Success Circle and The Portable Business Coach (Now titled “Solopreneur Evaluation Tool” – a tool that will tell you where you need to put more time and energy)